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Cubic Telecom: partnering with global automakers, connecting 2 million cars worldwide

July 5, 2019 No Comments

Cubic Telecom is a global connectivity platform company offering solutions for leading Internet of things (IoT), machine-to-machine (M2M), automotive and device manufacturing companies around the globe. The company’s technologies enable end users to extend their digital lives into a multitude of devices including their car and Cubic is now recognised as a connectivity leader to automakers.

As an enabler at the forefront of a technological revolution, Cubic Telecom is bringing automakers and connectivity together in unique and innovative ways. The Cubic solution provides advanced connected services through one global partner and one platform across all regions, with complete freedom of vendor choice for the automotive manufacturer.

“Our technology does not replace the role of network operators, rather we partner with operators to integrate Cubic into their core architecture,” said Emma Behan, Communications Executive, Cubic Telecom. “This ensures that Cubic is the trusted enabler to connect the car onto any network globally. Automakers are provided with a secure architecture that meets local requirements and regulatory compliance for global deployment, which is paramount within the industry.”

The solution Cubic offers takes the complexity out of delivering global connectivity. Device manufacturers (OEMs) can connect seamlessly using a single SIM, ensuring global scalability with local connectivity anytime, anywhere. To date, Cubic Telecom has technically enabled more than two million cars since launching its connected car software platform in June 2016. Cars are connecting every day in multiple countries across 75 mobile networks. Customer automotive OEMs include Audi, Volkswagen, Porsche, Lamborghini, Bentley, e.GO, Harley-Davidson, ŠKODA, and the partner list continues to grow.

We make the complex problem of global connectivity simple,” said Behan. “Through Cubic Telecom’s advanced eSIM technology, applications and technologies are embedded into vehicles at the manufacturing stage, enabling simple logistics, over-the-air software updates, and giving automakers the power to collect data on cars’ performance.”

As a trusted partner, Cubic works collaboratively with customers and partners. The company’s software is device, SIM, and mobile operator agnostic, ensuring there is no lock-in.

“For our partners, by having a single integration into Cubic, a single contract, and a single point of contact, we have removed complexity and cost from their supply chain and operations,” added Behan. “Where previously these global companies would have had multiple contracts and contacts in multiple regions, we have removed all that.”

Within a recent press release outlining the Cubic Telecom partnership with Panasonic Automotive to deliver connected motorcycle technology, a Panasonic representative summed it up best:

“Panasonic Automotive strives to offer value-added quality solutions for our category-leading clients. By partnering with Cubic Telecom, we have accelerated development and have taken a leap forward to the most advanced solution available in the industry today,” said David Taylor, Executive Director, Product Strategy and Business Development at Panasonic Automotive Systems. “We have no doubt that our telematics solution will revolutionize and drive innovation in connected vehicle technologies for the future.”

For more information about Cubic Telecom solutions, please visit:

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